3 Way Linking

What is 3 way linking?

3 way linking, also known as triangular linking, is used to provide a 1 way link to two different sites. This method is commonly used by webmasters who own two sites and contact other sites offering three way link exchanges. 1 way links are highly regarded by major search engines, making this exchange a good way to boost website ranking and get known on the web.

Example: Site B links to Site C while Site C links to Site A.

Two sites are receiving 1 way links. Search engines may view 2 way (reciprocal) link exchanges as an artificial means of raising the popularity of a Web site, making these links less important.