 SEO Max Your ROI Newsletter, 23 Aug 05, p1
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Hi All
The year is charging by again, my wife and I were just making Christmas holiday plans! Here is what i found interesting since last edition;
Yahoo! has launched Yahoo! Music Unlimited. This is a subscription service where you pay 4.99 US dollars per month and get access to over 1 million songs. Google now displays three paid (sponsored) PPC (define) links instead of the traditional one or two in some cases. Yahoo Now Indexing 20 Billion Items so they say, they are also going Chinese for a cool $1 Billion dollars with Alibaba. Murdoch opens cheque book for $2 billion dollars in internet acquisitions, having just bought Scout and MySPace and Google has released its new keyword status system.
Article of the week is about the synergy between Paid & Natural search campaigns and how they should be run by the same agency
Yahoo's Mantra is to diversify
Yahoo is a different beast to Google, in Google?s own words it is ?a global technology leader focused on improving the ways people connect with information.? Yahoo states it is ?a leading global Internet brand and one of the most trafficked Internet destinations worldwide.?
Yahoo has now been in business 10 years and are diversifying, into a communciations company with mobile messaging, MyWeb and now delivering music online. They have recently hired top executives from each of the four biggest tv networks in the US. Whats that all about? content its all about content, beginning to sound like they have been listening to our ex own Mr Murdoch.
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