dec 14 p4

       
 
SEO "Max Your ROI" Weekly Newsletter  
 

------ 7th December 2004, edition ------

   

New from Google: automatic suggestions (December 10 2004) Google is testing a new feature called Google Suggest. An equally suitable name would probably be Google Guess, as Google tries to guess what you are trying to find in real time.
As soon as you have started typing Google will try to guess what you are looking for, offering you alternative search keywords and queries with an estimate of the number of pages containing the relevant search keyword phrases.
Yes, Google already has a similar feature in its "Did you mean?" links. However, you will have to click on the relevant link to get those suggestions. These ones are produced automatically.
How do they do it? Google says that they -- for instance -- use data about the overall popularity of various searches to help rank the refinements it offers. They add that Google Suggest does not base its suggestions on your personal search history.
Google Suggest can also be used as a tool for generating alternative search queries for search engine optimization.

The technical requirements for using Google Suggest are: Internet Explorer 6.0 (or newer), Netscape 7.1 (or newer), Mozilla 1.4 (or newer), Firefox 0.8 (or newer), Opera 7.54 (or newer), or Safari 1.2.2 (or newer). JavaScript and cookies must be enabled.
Google Suggest FAQ
Source: xcandyman at Webmaster World

Another $1.1 billion? Ah, what the hell - it's Christmas By John Paczkowski
In the end, Oracle's $9.2 billion "best and final" hostile bid for PeopleSoft was neither best nor final (see "Now go away or I shall reject your offer a sixth time, you Silicon Valley bed-wetting type!"). A month after offering $24 a share, Oracle raised its bid 10 percent, to $26.50 a share, and PeopleSoft accepted, bringing to an end a rancorous 18 month battle. The transaction has been approved by both companies' boards and should close by early January.

As one might imagine, Oracle, and CEO Larry Ellison who's been saying for years now that the business-software industry is overdue for consolidation, was overjoyed by PeopleSoft's capitulation. "To us, there is tremendous value in getting this deal done now," Ellison told analysts this morning. "We think the economy and general IT spending are improving. We will have twice as many customers and be the No. 1 applications vendor in North America and in banking. We will also be strong in health care and government. And the merger will also give us a strong installed base to sell into."
Source silicon valley.com

   
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