dec 7 p5

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SEO "Max Your ROI" Weekly Newsletter ?
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------ 7th December 2004, edition ------

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IBM is upgrading its WebSphere Commerce Suite in an effort to better index web sites in the search engines. New to WebSphere Commerce v. 6.0 is the ability to create static URL pages.
This lets spider technology used by search engine sites, such as Google and Yahoo, query the URL, grab the keywords, and push the page back to the search engine so it shows up in the search results. Web-site performance--speed and accuracy--is only half the battle. The other is getting the consumer to the site.
Most consumers start the buying process searching on a word or phrase. The problem is that spider technology used by search engines can't query and find search keywords on every Web site because most Web pages are dynamically generated, says Craig Stevenson IBM's worldwide WebSphere E-commerce manager. Source: Information Week

I will do an article on CMS systems and how search engine friendly they all are soon. PLUG (My company SEO also has its own custom built optimised CMS product available)

Google Research Centre Opens in Tokyo A new Google Research Centre has just opened in Tokyo according to Computer Weekly story.
If you're wondering:
1) What type of R&D research the centre will focus on?
2) How many people Google plans to hire in Tokyo?
The answer is the company doesn't know (or isn't saying).
"The centre's role in Google's global R&D network is yet to be defined and will be shaped by the people who are hired to work there, said Howard Gobioff, the centre's engineering director and principal engineer...Google does not have a set number of engineers it is looking to hire for the Tokyo centre and this will depend largely on the quality of people who apply, Gobioff "

MSN Enters Blogging Fray with "Spaces" ClickZ, December 2, 2004
Microsoft's MSN has introduced a beta version of its new blogging tool, MSN Spaces, which it expects will eventually be supported by advertising. It's available in 14 languages and 26 markets worldwide. The tool competes directly with Google's Blogger and AOL's Journals, and less closely with Yahoo!'s GeoCities and Yahoo! Photos offerings. The Redmond software giant also declared its intentions to compete with Yahoo! in the RSS aggregation space, saying MSN's feed aggregator was coming soon. Yahoo!'s RSS aggregator launched in September. - Read the whole story...

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