jan 18 p8

QUESTION: What is the difference in cost of natural vs paid search optimisation campaigns?

The line here is definitely starting to blur with competition hotting up in natural and paid search. With 'Paid' search you pay per click for your traffic, when you stop paying so does the traffic. With 'Natural' search you pay for initial optimisation of your site, but ongoing costs relating to maintenance to keep your rankings and incoming link spend are starting to look more and more like a 'Paid' search spend. However if your monthly PPC budget is $10,000 a month, then less than this annualised amount as a Natural search budget will still see you get you better returns and more traffic.

Rap Up;

There we go I made it through please keep the suggestions + questions till next week ciao.

Saying of the Week;

"Be a fountain, not a drain" Rex Hudler

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